to make better lives for Kenyan coffee farmers
The coffee industry of Kenya is known for its small holder cooperative system of growing, wet pulping, milling, marketing and auctioning coffee. A co-operative is an association of small scale coffee farmers who join their resources together for mutual social, economic and cultural benefits. Coffee ensures the livelihood of more than 700,000 small holder farmers representing 3.5M families producing 60% of Kenya’s coffee.
Kenyan farmers have a passion for Kenyan coffee grown by the knowledge that their native land’s ideal climate and altitude create a brew unparalleled worldwide with its distinct notes of black currant and fruity undertones that magnify as it cools.
Growing up on a small coffee farms in Kenya, many farmers watched their families battle climate change, coffee tree disease, and unfair compensation that did not reflect the premium prices paid in the marketplace for Kenya’s quality product. They dreamed of a day when their families and other farmers would reap the benefits of their hard work and actually see the premium price.